Criteo is the leader in personalised retargeting on the Internet. Personalized performance advertising is what they do best. Measuring return on post-click sales, Criteo makes ROI transparent and easy to measure. Criteo has 1,000+ employees in 17 offices across the Americas, Europe and Asia-Pacific, serving 6,000+ advertisers worldwide with direct relationships with 7,000+ publishers.
Dirk Henke is Managing Director Eastern Europe & MEA at Criteo since October 2012.
Before, he has been based in Criteo’s headquarter in Paris, having been responsible as Vice President Business Development for the publisher business of Criteo in whole Europe as well as for the development of new markets focusing Asia.
Dirk joins Criteo from Microsoft, where he held the role of Head of Media Network with full P&L responsibility. Prior to heading up the entire Media Network division, Dirk was Head of Publisher Sales at Microsoft.
Another station in Dirk’s career was Yahoo! – initially as a Business Development Manager in Germany and subsequently as Senior Manager Business Development for Southeast Asia, in charge of launching the Yahoo Search Marketing Business in Southeast Asia and setting up the Business Unit there. In his earlier career, Dirk worked for NBC Universal as a Marketing and Project Manager.
Dirk holds a Diploma in International Business from the Euro-Business-College, Bonn (Germany), and an MBA from Aston University, Birmingham (UK).
Meet Dirk Henke at Global Webit Congress in Istanbul and you will have the chance to learn a lot from his extensive experience in the online world. Book your tickets now.