Tag: video

RoboSavvy, the amazon for robotics

The world of robotics and 3D printing is exploding and RoboSavvy, a British company headed by Limor Schweitzer is at the forefront of research, development and sale of everything you need to create your robots. 3D printers, 3D scanners and sensors are also there for you to take and play with. The realities are changing and to give you an example of this, last year Google acquired eight robotics companies including Boston Dynamics. It is obvious that robotics is a promising area and the big players are planning their future expansion in this area. Limor Schweitzer  founded RoboSavvy in 2004 with the vision of creating humanoid robots that bring the excitement of video games into reality. His main area of interest was, and still is, in humanoid locomotion and creating humanoid robots, which are capable of performing basic acrobatics. Over the years, the company became a leading retailer of robotics equipment for hobbyists and researchers in Europe while providing exceptional technical support to customers. The online community forum is the leading source of knowledge in the area of hobby humanoid robots with thousands of active participants that share their passion of bringing humanoid robots to life. RoboSavvy offers a wide range of products including humanoid robots, 3D printers, DIY electronics and sensors. RoboSavvy is a leading source of materials and knowledge in the area. Today with the advancement of technology and 3D printing it is very easy to assemble a 3D printed robot. RoboSavvy is currently creating the most advanced 1m tall research humanoid robot in the world, an affordable 3D printable humanoid robot, designated for a new education program to motivate young minds and future engineers. RoboSavvy product selection includes Makerbot, the creators of the iconic Replicator 3D printers and Robotis, the leading manufacturer of humanoid robot servos. Since the topics at the Leaders of the Future Tech Summit revolve around future tech trends including, robotics, Internet of Things (IoT), wearables, Digital Health and Education, Big Data it will be interesting to see Limor Schweitzer, share his experience and future vision of Robotics and 3D printing. Join Limor Schweitzer and other speakers at the Leaders of the Future Tech Summit in Istanbul on 1-2 October. Apply now for our early bird tickets.

The art of video advertising

If you are involved in digital business nowadays, then you are completely aware of the term “video advertising”. And no matter what kind of business you run, online video marketing should be a major focus of your advertising and marketing budget. Let’s check some statistics:
  • 20 billion impressions - online video marketing is effective when it comes to exposure. According to a comScore report, video ad impressions surpassed 20 billion in June 2013.
  • 1.8 million words – this is the value of one minute of video, according to Dr. James McQuivey of Forrester Research. Just think about how many emotions can be expressed in one minute video. And what about one written page? Looks like video advertising is much more practical, isn’t it?
  • 90% of online shoppers (at a major retailer’s website) said that they find video helpful in making shopping and buying decisions.
  • 10 seconds – that is how much time you need to grab costumer’s attention
  • 15 seconds - according to research conducted by Jun Group (2011), videos lasting 15 seconds or shorter are shared 37% more often than those that last between 30 seconds and 1 minute.
  • 51% - an online marketer reported a 51% increase in subscribe rates when video was included in an email marketing campaign.
Facebook is also following the trend of video advertising. In the middle of July, the social media announced that soon we can expect video ads that will follow us from device to device. Not just a trend, video advertising is an art. Still, not each advertiser realize and imply this … yet. It is not about to make video ads, because everyone makes ones. It is about involving the customer, about creating and provoking emotions. About telling a story. Join the 6th Webit Global Congress and learn more about the art of video advertising from our speakers. Apply now!  

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